How to Research about a Company before your Job Interview?

How to Research about a Company before your Job Interview?

Walking into the unknown is never a good idea especially when it's about your career. Check out why you need to be up-to-date before your job Interview.

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company research

company researchDo you have your job interview coming up? Well, you must be rehearsing the questions that your interviewer may ask you. Here is an important aspect that we tend to miss in the midst of other preparations – Company Research. Doing research on the organization will allow you to assess whether the organization is right for you, ask better questions during the interview and help you craft better answers. It will also help you articulate your role and responsibilities better. Here are some quick tips for a thorough company research:

Go through the organization’s mission and vision

First thing first. It is highly recommended to note down the company mission, vision and values statements. This gives you a sneak peek into the company culture. You can wisely use this information to highlight why you are a good fit in your job interview.

Explore every single thing on the company website

The company website is where you can get a better understanding of the functioning of the company. It’s called the face of the company and is also the single best resource. Note down the minor details mentioned in the company page to develop probable answers to the interview questions. Also, make sure you check out the competitor websites to get information on developments in the company’s industry or sector.

Keep a check on the company’s recent achievements, news, strategic goals, special projects

You can use this information to prepare questions about the direction of the company to ask in your interview. This will equip you with an extra edge over others. You can do a google search by typing in the company’s name and checking out their latest press release and news section will give you insights on the company’s latest endeavors.

The company’s employees

Your future co-workers. Don’t you want to know about them? How do the employees relate to the company’s policies? How do the company treat its employees? You can find answers to such questions on social media platforms – you can quickly go through the reviews and comments shared in there. Also, you can try and connect with employees over Facebook, Twitter or LinkedIn to get more insights about the firm.

The company’s field, position, and clients

What makes this company distinct from others? Where does it lag from its competitors? Or why it is the market leader? Check for this important information on the websites, forums or on magazines. Have a look at the organizational structure of the company, it can help you answer the question – where do you see yourself in 5 years? And most importantly make a list of all the clients that the company is dealing with presently and the clients that the competitors serve.

Last tip: 🙂

It is also suggested that you filter out your social media presence. Be prepared to answer questions about your social media presence or personal brand during an interview.

Take your research with you to the interview. Let the interviewer see that you have taken the time and trouble to find out about the company beforehand. And, incase you need some fresher job opportunities to begin your career with, all you need to do is check our myAMCAT website.

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