Social Media Specialist

Company Profile:
Banisoft Digital Marketing Services measures success by generating high quality web traffic, convert more visitors into customers and increase lifetime customer value. They are here to build your brand online with our 360 solutions, proven methods and cutting edge customer support.

Website: www.banisoft.com

Job Location: Mohali

Desired Experience: 1-2 years’

Salary: INR 1.5 LPA-INR 3.5 LPA

Tentative Date of Interview: Will be communicated post registration widow closed.

Interview Process:
- HR Round;
-Technical Round

Job Descriptions:-
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
- Set up and optimize company pages within each platform to increase the visibility of company’s social content.
- Moderate all user-generated content in line with the moderation policy for each community.
- Create editorial calendars and syndication schedules.
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
-  Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.

Skills Required:
- Proven working experience in social media or related field
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, SEO
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented  with good multitasking and organisational ability
- Fluency in English, excellent writing skills is a must

Last Date to Apply: 28/04/2016.