Social Media Marketing Executive

About The Company :

The Fashion Enterprise is an online publication and directory platform, dedicated to providing behind the scenes reportage from the fashion industry in India .Through its digital content and tools, TFE aims to equip industry creatives and experts with invaluable insights and best practises on the business and entrepreneurial facets .TFE’s mission is to act as an umbrella for all professions in the fashion industry and bring them together as a community, in order to help them stay connected.

Website: www.thefashionenterprise.com

Job Location: Mumbai

Desired experience: 0-1 years

Course Specialization: Any Graduate

Target Batch Passout: 2012-2017

Training/Probation Period: None

Salary: INR 1.44-1.8 LPA (The final CTC will depend upon candidates’ performance during the interview and will be at the company’s discretion)

Bond: None

Tentative date of Joining: Immediate

Tenative date of interview: Will be communicated post registration window is closed

* The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to, carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Last Date to Apply: 28 August 2017

Job Description and Skill Set Required:

Main Responsibilities:

- Develop content for web and social networking sites, and online advertising campaigns ( must know Photoshop or similar software to work on )
- Social media monitoring, social media campaigning
- Increasing followers
- Creating strategies for launch
- Build and execute company’s social media strategy
- Work across key social media channels including (Facebook, Instagram, Twitter, LinkedIn, etc.)
- Find influencers and able to leverage deals
- Find analysts and right companies and brands to collaborate with
- Set up and optimize company pages within each platform to gain and increase the visibility of the website or company

Ideal Candidate:

- Bachelor’s degree in business communication, marketing business, journalism
- Superb skills in social media strategy for all platforms
- Must know Photoshop or similar software to work on
- Knowledge of social analytics tools
- Knowledge of digital and email marketing
- Good understanding of major marketing channels
- Customer oriented and positive attitude
- Creativity and speed
- Fluency in English
- Excellent presentation skills
- Excellent communication and consulting skills

Interview Process:

- Telephonic interview
- Test/ task based on job profile
- Personal interview