SEO

About The Company:
In the year of 2014, Vert-Age pioneered an idea to create a highly adaptable and customized call center software solution for businesses. Today, with the escalation of globalization, customer support is a key to successful businesses. We offer an all-in-one dialer software suite that persistently improves customer services across the channel. Vert-Age feels very proud of not only the technology it has embraced, but also on the expertise of its development. The company is flourishing under the direction of some of the genius and experienced people. We are quite aware of our customers’ requirements and which is what inspires us and makes us ensure a better solution all the time. We are best known for developing.

Website: http://www.vert-age.com/

Job Location: Noida

Desired Experience: 0-2 Years

Course Specialization: B.E./B.Tech(CS/IT)/BCA/MCA

Target Batch: 2018-2019

Salary: INR 1.8 LPA - INR 2.4 LPA
(The final CTC will depend upon candidate's performance in the interview and will be at the company's discretion)

Tentative date of interview: Will be communicated post registration window is closed

Tentative date of joining: Immediate

* The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to, carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Job Description:
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Skill Set Required:
- Demonstrable leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Knowledge in optimizing landing pages and user funnels
- Knowledge with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Knowledge in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement

Interview Process:
- Telephonic Round