SEO Executive

About the Company:
The Talk Charge team gives you a recharge experience you have never seen before. Their basic aim is to reduce workload and help the friends and families to spend lesser hassling around and getting worked up due to the basic necessities. The variety of recharged now available just by sitting at home or working at the office.Now recharges are not only work free but also they make recharges just a click away. The new facilities provided would not only safe tremendous time and also bring about such offers, which would not only satisfy their costumers but also make them fun.

Website: https://www.talkcharge.com

Job location: Gurgaon

Desired Experience: Fresher

Target Batch Passout: 2015-2016

Salary: INR 1.8 LPA- INR 3 LPA (The final CTC will be dependent upon candidates’ performance in the interview)

Course Specialization: B.Tech(CS/IT)/B.Sc(IT)/BCA/MCA

Tentative date of joining: Immediate

Tenative date of Interview: Will be communicated post registration window is closed.

* The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to, carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Job Description:  
Candidate will be responsible for following:
-Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
-Track, report, and analyze website analytics and PPC initiatives and campaigns
-Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
-Optimize copy and landing pages for search engine marketing
-Perform ongoing keyword discovery, expansion and optimization
-Research and implement search engine optimization recommendations
-Research and analyze competitor advertising links
-Develop and implement link building strategy
-Work with the development team to ensure SEO best practices are properly implemented on newly developed code
-Work with editorial and marketing teams to drive SEO in content creation and content programming
-Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Skill Set Required:  
Candidates must have following skills:
-Solid understanding of performance marketing, conversion, and online customer acquisition
-In-depth Knowledge with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
-Knowledge with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
-Knowledge with A/B and multivariate experiments
-Working Knowledge of HTML, CSS, and JavaScript development and constraints
-Up-to-date with the latest trends and best practices in SEO and SEM

Interview Process:
-Technical Interview
-Final Interview

Last date to apply: 09 - 09 - 2016