Seller Content Writer

KartRocket

2 - 3 Years |

3 - 5 LPA |

New Delhi

Expired

Create a professional resume and increase your chances of landing this job.

Create Resume

Analyze your resume and get a detailed feedback to make it better.

Score Resume

Get a realistic interview experience and feedback while at home using our AI-based tool.

Try for Free

Job Description

About the company:

We are a Delhi (Saket) Based - Young and Energetic retail solutions company who aims to be the growth engine for the eRetail revolution in India. With the aim of simplifying online selling for every Indian, our founders - the TRIO- Saahil, Gautam & Vishesh started off with KartRocket, an end to end eCommerce platform that enables anybody to create an online store and start selling online easily. In 2015, we took a step ahead and launched our Kraftly - a buy and sell app where buyers go to discover new products and directly interact and buy from sellers.

Website: www.kartrocket.com

Designation: Seller Content Writer

Job Location: Sultanpur, MG Road, Delhi

Desired experience: 2-3 Years

Salary: 3-5 LPA

Education: Any Graduate

Job Description:
- Coordinating with design, digital marketing, PR, product & technical team to get the marketing tasks done.
- Develop compelling, consistent on-brand copy for site pages, customer outreach, and all marketing initiatives: Email Campaigns, Banner Ads
- Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and seller retention.
- Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives.
- This role requires a brand publisher mindset - the create the content our audience is looking for and then to optimize the path to conversion
- Editorial requirements include SEO and product understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style and tone.
- Editorial calendar and organization workflows must be developed and managed.
- This person must understand the basic best practices of the main social media channels, email, sms, videos, articles, PR and other marketing channels, which content and approaches work on each and why
- Market, customer, and competitive analysis - Be the expert on the customer, the industry trends, and the players in the market
- Ability to work well under deadlines and deliver work on schedule.
- Interact with product teams to understand business objectives and audience demographics
- Sensitivity to the visual execution of copy and the design of content.
- Possession of strong writing and proofing skills, detail-oriented mindset, a sense of humor, and all-around solid communication and organization skills.

Desired Skills and Experience:

- Ambitious wordsmith with dexterity in standard computer software: Word, PowerPoint, e-mail and good web-surfing skills. A portfolio that shows a good range and demonstrates your writing and thinking skills.

- 1-2 years of experience in copywriting.

- Candidate with a background of English, Journalism, Communication or a related field). Solid understanding of marketing and advertising principles

- Strong experience on large cross-channel and/or direct marketing initiatives across mediums.

Education:

B.Com., B.Sc., B.Tech/B.E., BBA, MBA

Work Experience:

2 - 3 Years

Salary

3 - 5 LPA

Industry

Retail