Product Marketing Associate

About the Company:
Hevo is a No Code Data Pipeline that helps companies consolidate data from multiple data sources such as Databases, Marketing Applications such as Hubspot, Mixpanel, Amplitude, Facebook Ads, Google Ads, Google Analytics, Appsflyer, etc.
To truly understand their customers and answer complex business questions, companies need to unify data from multiple systems.
As a prerequisite to answering these questions, data needs to be prepared for analysis. This requires businesses to invest additional engineering bandwidth to build and maintain systems to fetch, clean & transform this data. Hevo makes this process easier for businesses by cutting down the amount of time spent in extracting and preparing data from a few weeks to a few minutes through a No-Code Platform.
We have customers across 15+ countries in domains such as e-commerce, financial technology, and healthcare. We are backed by Sequoia Capital and have a fast-growing team that works out of our offices in San Francisco & Bangalore.

Website: https://hevodata.com/

Job location: Bangalore

Desired Experience: Fresher

Target Batch: 2019-2020

Course Specialization: B.E/B.Tech(CS/IT)

Academic % Criteria 10th,12th,Graduation: 75% above

Probation/Training Period: 3 Months

Salary: INR 4 LPA - INR 5 LPA
(The final CTC will depend upon candidate’s performance in the interview and will be at the company’s discretion)

Tentative date of interview: Will be communicated post registration window is closed.

Tentative date of joining: Immediate

* The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to, carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Job Description:
- We are seeking a Product Marketing Associate to own and execute key initiatives focussed on customer acquisition and business growth.
- The role will offer immense opportunities to grow exponentially by owning and implementing innovative marketing strategies. You will work hands-on with cutting edge marketing tools and applications to solve real-world business problems.
- This is a fantastic career-defining opportunity for a driven professional who enjoys a role filled with challenges, depth, and autonomy.

What would you do:
- Own and execute digital marketing initiatives across search, social, email, marketplaces, etc.
- Build digital marketing process and automation
- Manage and improve existing acquisition engine and channels
- Manage the budget and analytics of all campaigns to identify things that are working and scale them
- Implement an experiment design framework aimed at identifying and testing potential new growth channels

The ideal candidate:
- B.E/B.Tech Graduates with Computer Science or IT background with a very strong academic track record throughout
- Ability to quickly research, learn, master, and apply new concepts
- Excellent command over English and English grammar (both spoken and written)
- Passion to understand the technology and technical products
- Self-driven, diligent, and hardworking individual with a strong go-getter mindset
- Prior experience in working with Facebook Ads, AdWords, SEO would be an added advantage

Interview Process:
- Case Study Assessment 1
- Case Study Discussion
- Video Interview - 1
- Case Study Assessment- 2
- Video Interview - 2