Digital Media Associate

About The Company :
Compare Munafa is an E-shopping portal with a difference.The company bring together leading online stores and help buyers select the best deals by comparing product / shop prices online, while offering added advantage of cash back and discount against every purchase. So Welcome!! To a one-stop destination where buyers save time, effort and money with every purchase. The result is Compare Munafa that makes the overall shopping experience a delight for shoppers.

Website: www.comparemunafa.com

Job Profile : Digital Media Associate

Job Location : Delhi

Desired experience : 2 - 4 years

Course Specialization : B.Tech/BE/Bsc/BCA/BBA/B.com

Training/Probation Period : None

Batches : 2013/2012/2011

Salary : INR 3 - 3.6 LPA ( The Salary depends on experience/Skills /performance in interview rounds of the candidate )

Bond : None

Date of Joining : Immediate

Tentative Interview Date*: Will be communicated post registration window is closed.

*The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Essential Duties :

-Manage Social Media campaigns and day-to-day activities including:

-Curate relevant content in terms of social media ads and run them effectively.

-Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.

-Conduct online advocacy and open stream for cross-promotions.

-Manage Online Reputation for the brand.

-Develop and expand community and/or blogger outreach efforts.

-Design, create and manage promotions and Social ad campaigns.

-Compile report for management showing results.

-Negotiate on media buying wherever required.

-Monitor trends in Digital Media tools, applications, channels, design and strategy.

-Monitor effective benchmarks (best practices) for measuring the impact of Digital Media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

-Should have rich experience in Google Ad words and Google Analytics Tool.

Qualification and Experience :

-Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.

-Demonstrates creativity and documented immersion in Social Media. (Give links to profiles as examples).

-Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.

-Displays in-depth knowledge and understanding of Social Media platforms, their respective participants (Facebook, Twitter, Yelp, Google+Local, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios.

-Excellent writing and language skills for blogging purpose.

-Content writing would be an added advantage.

Interview Process :

-Written

-HR Round/situational/face to face Round