Digital Marketing Executive

About the company:
Infocrest is one of the blue streak burgeoning Knowledge Process Outsourcing organizations, operating as a global business planning and consultancy providers, rendering services across the globe. Catering our services in the domains of Finance, IT and Digital Marketing, we have served more than 20 countries till the date and the ball is still rolling.They have a wide portfolio which covers services like Business Planning, Financial Modeling, Market Research and Analysis, Marketing Strategies, Pitch Deck and Story boards, Digital Marketing, IT Solutions, Bookkeeping and Accounting.

Website: www.infocrest.in

Job location: Indore

Desired Experience: 1 to 3 Years

Target Batch Passout: 2012-2015

Salary: INR 1.8 LPA – INR 3.6 LPA

Course Specialization: BE/ Btech,BCA,BSc

Tentative date of joining: Immediate

Tenative date of interview: Will be communicated post registration window is closed.

* The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to, carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Job Description:
- Build proven strategies for both SEO and SMO.
- Analyze websites and document changes required for SEO.
- Monitor SEO results and manage projects to ensure continued high rankings.
- Provide ongoing support of all SEO initiatives including reporting, analysis and optimization recommendations.
- Proactively make strategic PPC campaigns to drive advertising efficiencies and ROI improvement.
- Utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns.
- Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates.
- Optimize landing pages for search engine quality score.
- Serve as liaison with paid search engine contacts.

Skill Set Required :
- Must have knowledge of Google Adwords, Yahoo Search Marketing and MSN AdCenter.
- Ability to perform research, analyze websites, document changes.
- Must have hands on handling portals like Alibaba, Amazon, Ebay etc.
- Ability to compile and analyze search data and metrics.
- Web programming skills are a plus but not required.
- Excellent analytical skills.
- Ability to work independently and within a team environment.
- Great writing and speaking skills in English.
- Experience writing content for marketing purposes.
- A results-oriented attitude.
- The ability to learn quickly.
- Must have good references.
- Excellent communication & customer service.

Interview Process:
- Technical Round
- HR Round

Last date to apply: 19 september 2016