Content Marketing Associate

About The company

Bluegape Lifestyle Pvt. Ltd. is a company founded in 2011 in the dorm rooms of IIT - Kanpur by sheer passion and dedication of two people who wanted to create an impactful impression on the minds of its users. 

The company initially took off as an on-line fan merchandise business but eventually evolved itself in to a visual blogging platform. After successful penetration of visual blogging as a concept and an efficacious start of the murmur app, bluegape.com is now rebranded as murmurapp.com where users create their own visual blogs with the best ones being featured on the app.

About the company's product, murmur app : It is an app that brings to you information of your interest in the most clutter free format. It solves the problem of content curation in this world of content outburst. The app brings the best combination of user generated content, editorial content and best of curated content that is categorised based upon user's interest and presented in a very young and appealing visual format in order to keep its users entertained in a digest format.

(Please visit : www.murmurapp.com / refer to our linkedin profile for complete information)

Position Offered: Content Marketing Associate(Full time placement post successful completion of virtual internship)

Desired experience: Fresher

Course Specialization: Any Graduate

Batch: 2016

Training Period: 6 months(Stipend of INR 5000 during internship)

Salary: INR 3.6 LPA- 10 LPA (Post internship)

Bond: None

Date of Joining: To be decided based upon the performance in the training period.

Job Description & Skills Required:

Bluegape Lifestyle Pvt. Ltd  is looking for individuals to develop a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action

Our main purpose is to attract and retain customers by consistently creating and curating relevant and valuable content with the intention of changing or enhancing consumer behavior. 

It should benefit three-folds:

1.)Increased brand awareness

2.)Increased brand preference

3.)Greater reach at lower cost

Skills Required- Potential candidates need to show evidence of the following:

• communication and interpersonal skills
• analytical skills
• the ability to use initiative
• the capacity to work under pressure
• creativity
• drive
• flexibility
• teamwork
• influencing and negotiation skills
• oral and written skills

Interview Process:

-Written Test(If Required)

-Group Discussion

-Personal Interviews