About The company

Bluegape Lifestyle Pvt. Ltd. is a company founded in 2011 in the dorm rooms of IIT - Kanpur by sheer passion and dedication of two people who wanted to create an impactful impression on the minds of its users. 

The company initially took off as an on-line fan merchandise business but eventually evolved itself in to a visual blogging platform. After successful penetration of visual blogging as a concept and an efficacious start of the murmur app, NA for complete information)

Position Offered: Public Relation Manager (Full time placement post successful completion of virtual internship)

Desired experience: 0-3 Years

Course Specialization: Any Graduate

Batch: 2016

Training Period: 6 months(Stipend of INR 5000 during internship)

Salary: INR 3.6 LPA- 10 LPA (Post Internship)

Bond: None

Date of Joining: To be decided based upon the performance in the training period.

Job Description & Skills Required:

We are seeking a Public Relations Manager to nurture a strong industry network, increase awareness and develop an enviable corporate image by developing and executing effective communication and media relations programs.

• Develop a marketing communications plan including strategy, goals, budget and tactics

• Develop media relations strategy, seeking high-level placements in print, broadcast and online media

• Coordinate all public relations activities
• Direct social media team to engage audiences across traditional and new media

• Leverage existing media relationships and cultivate new contacts within business and industry media

• Manage media inquiries and interview requests
• Create content for press releases, byline articles and keynote presentations

• Monitor, analyze and communicate PR results on a quarterly basis

• ·Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.

• Build relationships with thought leaders to grow industry awareness

• Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Desired Skills and Experience:

• Proven working experience in public relations required

• Proven track record designing and executing successful public relations campaigns at both a local and national level

• Strong relationships with both local and national business and industry media outlets

• Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interview

• Exceptional writing and editing skills
• Solid experience with social media including blogs, Facebook, Twitter, etc.

• Event planning experience

• BA/MA degree in Marketing, Advertising, Communications or a related discipline

Education & Work Experience Required:

• 0-3 years of experience as a respected leader in multichannel content creation (marketing, publishing, journalism, etc.).

• Bachelor's degree in English, Marketing, Journalism, Public Relations or related communications field.

• Experience with creating compelling messages for different target demographics.

Interview Process:

-Written Test(If Required)

-Group Discussion

-Personal Interviews