About The company

Obbserv, an objective driven digital & mobile marketing organization. It facilitates the best interest of the brand through enhanced visibility, sales, engagement and automate processes through its target oriented approach. By far they have successfully managed the accounts for some of the leading brands ranging from education, fashion, food, healthcare, and ecommerce sectors.

Website address: NA

Job Profile: Social Media Optimization Executive

Job Location: Udaipur

Desired experience: 1-2 Years

Course Specialization: Any Graduate

Batch: 2014-2015

Probation/Training Period: 6 months

Salary: INR 1.44 LPA - INR 3.6 LPA (Depending upon the candidate’s performance during the interview)

Bond: None

Date of Joining: Immediate

Tentative Interview Date*:  Will be communicated post registration window is closed

*The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Interview Process:

- HR Technical Round

- Lead Technical Round

- Personal Interview

Job Description:

- Create the social media strategy, and Plan social media campaigns

- Create budgets for social media activities and Work with internal stakeholders

- Recruit and manage the social media marketing team

- Manage change and adopt social media into the corporate culture

- Work with other marketing branches to integrate different activities.

- Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports.

- Research and test partnerships with new vendors to expand our reach and/or lower our cost-per-acquisition.

- Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.

- Prepare landing pages and lead generation forms for our content to distribute through relevant paid programs.

- Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.

Skills Required:

-Good communication skills

- Good understanding and writing skills.