Digital Marketing Manager/ Sen. Manager

Aspiring Minds
1 - 4 Years   |   5 - 8 LPA   |   Gurgaon
1 - 4 Years
5 - 8 LPA
Gurgaon
B.Tech/B.E., MBA

About the Company:

Aspiring Minds is a product based company that develops scientific assessment tools and prediction algorithms for the purpose of human capital evaluation. Aspiring Minds products enable a match between applicants and jobs through a detailed assessment of their capabilities and skills. Our assessment product and proprietary predictive matching algorithms heavily use learning techniques combined with various computer science areas such as speech recognition, program analysis and linguistics. Our products are as varied as assessment of speech, personality, language skills to prediction of performance, attrition, promotion and career success. More than 1,000,000 job applicants across India take our standardized test, AMCAT to make themselves and their skills visible to corporates. This makes AMCAT Indias largest employability assessment. AMCAT helps the students get an interview opportunity and eventually a job matching his/her skill set. The corporates are able to identify and locate talent, which was hidden to them till now. A good job-matching algorithm helps making the labor (job) market more efficient and enable fair return to human capital. Aspiring Minds seeks to establish an efficient talent ecosystem in India.

Website: NA

Job location: Gurgaon

Desired Experience: 

For Btech/BE: 2-4 Years

For MBA: 1-3 Years 

Target Batch Passout: 

For Btech/BE: 2015-2016

For MBA: 2016-2017

Salary: INR 5 LPA to INR 8 LPA CTC 

(The final CTC will be depend upon candidate’s performance in the interview and will be at the company’s discretion)

Course Specialization: Btech, MBA

Tentative date of interview: Will be communicated post registration window is closed.

* The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to, carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Job Description and Skill Set Required:

This role will report to B2C Head/Digital Marketing Head of the company & shall have the following KRAs:
- Content creation for various channels including but not limited to Email, landing pages, PLA, GDN, FB etc. 
- Creating & optimizing campaigns on Google, Facebook, YouTube, Display advertising & other marketing channels. 
- Strong Excel skills, knowledge of Google Analytics & SEO, expert at A/B Testing, ROI analysis & optimization. 
- Reporting on key metrics being tracked viz. Traffic, CTRs, Conversion rates, CPAs, Session time, PV/V etc. 

Date of Joining: Immediate

Interview Process:

- Telephonic

- Written Test

- Face to Face Round 

Education:

B.Tech/B.E., MBA

Work Experience:
1 - 4 Years
Salary
5 - 8 LPA
Industry
IT