SEO/SEM Executive

About the company:
Arobit Technologies is one of the leading offshore Web Services provider in India offering an array of business consultancy and development services. We provide time bound, cost effective and value added services for technology innovative business solutions for Web Development, Design, Smartphone app Development and Internet Marketing. to diverse clientele across the world. We bring wings to your dreams, by enriching your business concept with our expertise ideas and development skills.

Website: http://www.arobit.com/

Job location: Kolkata

Desired Experience: Freshers

Target Batch Passout: 2015/2016

Salary: INR 1.5 LPA- INR 1.8 LPA(Depending upon candidate’s experience and performance in the interview)             

Course Specialization: B.Tech(CS/IT)/BCA/Graduate(English hons./Marketing)

Tentative date of joining: Immediate

Tentative date of interview: Will be communicated post registration window is closed.

* The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to, carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Job Description and Skill Set Required :-

-Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns.
-Design, build and maintain social media presence.
-Measure and report performance of all digital marketing campaigns, and assess against goals.
-Identify trends and insights, and optimize spend and performance based on the insights.
-Brainstorm new and creative growth strategies.
-Plan, execute, and measure experiments and conversion tests.
-Collaborate with internal teams to create templates or banners and optimize user experience.
-Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
-Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
-Excellent Communication Skill is must.
-Demonstrable experience managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
-Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
-Basic Knowledge in optimizing landing pages and user funnels.
-Basic Knowledge with A/B and multivariate experiments.
-Knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) is a plus.
-Strong analytical skills and data-driven thinking.
-Up-to-date with the latest trends and best practices in online marketing and measurement.

Interview Process:
-Face to Face Interview

Last Date To Apply: 3rd October 2016