Digital Marketing Head

About The Company :

Gowebbaby is a Full Service Premium Digital Solution Provider. We have offices in USA & India and a team of 75+ in-house web experts working in cutting edge Web Technology & Cloud Computing. We are recognized Amazon Webstore Implementation Partner by Amazon.Com.

Website : www.gowebbaby.com

Job Location:Indore

Desired experience:3 to 5 Years

Course Specialization:B.E/B.Tech,B.C.A,B.A,B.B.A,M.B.A

Batch:2010/2011/2012

Training/Probation Period : None

Salary:INR 3-8 LPA

Bond: None

Date of Joining: Immediate

Last Date to Apply:9th May 2016

Job Description:

- Creates, develops and/or implement the short and long term strategy and campaigns to increase leads or revenue from the internet.
- Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns, and assess against goals.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Plan, execute, and measure experiments and conversion tests.
- Improving the usability, design, content and conversion of the company website
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Instrument conversion points and optimize user funnels.
- Collaborate with agencies and other vendor partners.
- Managing online brand and product campaigns to raise brand awareness.

Skill set required:

- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Solid knowledge of website analytics tools and working knowledge of ad serving tools.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Experience in ecommerce, SEO, PPC, Email marketing, and social media.
- Previous experience in a similar digital marketing role.
- Excellent communication skills and should be able to handle a team efficiently.

Interview Process:

- Business Round
- Technical Round
- H.R. Round