Digital Marketing Executive (SEO)

About The Company :
Innasoft is a well known in the industry for our unique services and exceptional output to our customers and clients. They are providing different services like web designing, web development, software development, mobile app development, graphic and multimedia solutions, e-commerce solutions and SEO services. They are basically located at Hyderabad and offering creative and intuitive services to our clients within your time frame and cost limits. They have a very professional and creative team containing web designers, software developers, web developers, coders, search engine optimization professionals, graphic visualizes and multimedia professionals, mobile app developer with core experience in related field. They use exceptional tools to design, develop and testing professionals to test the quality of the product to maintain our standards.

Website: http://www.innasoft.in/

Job Location: Hyderabad

Desired experience: 2-3 years

Course Specialization: B.Tech/BE,BSc,BCA

Target Batch Passout: 2013/2014

Salary: INR 1.8 LPA to INR 2.4 LPA
*Salary is not a bar for deserving candidates.

Tentative date of Joining: Immediate

Tenative date of interview: Will be communicated post registration window is closed

* The shortlisted candidates will be sent Admit Cards/Call Letters on their registered mail Id, which they will need to, carry on the date of Interview. No candidate will be entertained by the company without the formal intimation from Aspiring Minds.

Last Date to Apply: 2 November 2016

Job Description :
- The SEO/SMO Analyst is responsible for implementing SEO and social media strategies for clients. The SEO/SMO Analyst can quickly understand and support initiatives that will contribute to the goals and success of client campaigns.

Responsibilities :
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals - general and keyword specific
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Implement link building campaigns in coordination with client SEO goals
- Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Research and administer social media tools in support of clients- social media strategy
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
- Monitor and evaluate search results and search performance across the major search channels
- Communication to team and management on project development, timelines, and results
- Work closely with the other team members to meet client goals

Skills Required :
- 1 - 2 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
- Proficiency in MS Excel, PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
- Experience working with CMS and building/administering content in CMS environments
- Desired: Knowledge of HTML/CSS and website administrations

Interview Process:
1) Personal Interview
2) Final HR round